A while back I switched this site into high-privacy mode, switching to SSL and removing Google analytics and click-based advertising. I’ve been happy with the results, including using Fathom for analytics.
Since then, I’ve been talking to the folks at BuySellAds, owners of Carbon Ads, about their privacy policies and have decided to re-introduce the single Carbon ad that I run in the sidebar. This is after carefully reviewing their take on data collection and their privacy policy. They collect only necessary data and track zero personal identity bits. It’s enough to convince me that I’m not risking your privacy by running their ads on my site.
If you have any questions or concerns, I’m happy to listen. At this point, though, I think that Carbon and BuySellAds are doing a commendable job in a world where — more often than not — ad companies take the low road.